The Managed Service Gravy Train is Over

Is your legacy Managed Services provider incentivized to deliver more value every year, or drive bigger retainer for the same manual work?
Your legacy Managed Services provider still sells the old job: Lock you into a retainer, manual work, keep it up, keep it patched, close the tickets, and, at the end of the contract, try to sell you a bigger retainer.
Meanwhile, Optimizely built AI into every part of the platform. Optimizely One brings content, commerce, experimentation, personalization, and customer data into one platform, and Opal, its AI layer, now works across all of it: drafting content, proposing test hypotheses, building audiences, and analyzing results.
Sitecore also rebuilt itself around AI. This year it continues with discoverability, generative engine optimization (GEO), agentic content infrastructure, and SitecoreAI, a single platform with AI agents, brand-aware content tools, and personalization built in, not bolted on.
AI-enabled Managed Services do the job Optimizely One and SitecoreAI were built for:
Experimentation that compounds. AI proposes hypotheses from your own data, builds the variations, and analyzes the results so that tests ship quickly, not monthly. Humans decide what ships. The learning never stops.
Personalization that actually runs. Audiences built from live behavior, experiences tailored per segment, and results measured evolving from a personalization setup configured once and left alone.
Content and commerce at scale. Drafts, translations, product descriptions, and asset tagging produced in hours and approved by your people instead of a ticket queue deciding how fast your catalog and content move.
Operations that see ahead. Performance, upgrades, and cost watched continuously, with issues flagged before visitors notice them.
The platform got an AI team. Did your Managed Service?
We run AI-enabled managed services for Optimizely, Sitecore, and Adobe — the platform, the experiments, and the experience, operated as one. If you're ready to evolve your Managed Services for the AI era, reach out today at contact@unbound-technology.com or 312.600.8964.
